eCook, a Chilean sous-vide food seller, embarked on a transformational journey from Magento to Shopify to elevate the customer experience. With years of operation on Magento, the transition involved migrating a substantial backlog of orders and customer data to Shopify seamlessly.
Targeting busy office workers craving healthy yet delicious meals, eCook faced several challenges during the site's development, which we adeptly addressed. As Novoid operates globally, we excel in tailoring solutions to the unique needs of each business context.
Key Challenges and Solutions
- Exclusive Discounts: Implementing discounts exclusively for Santander bank customers on Tuesdays and Thursdays.
- Nutritional Information Compliance: Ensuring each product displayed the required nutritional table as per Chilean regulations.
- Local Integration: Seamlessly integrating with local shipping and accounting services for a streamlined operational flow.
Through meticulous testing and step-by-step approach, we achieved these goals and more. One significant milestone was the creation of a custom module enabling customers to build their own product bundles and receive special discounts. This feature, offering options like the Protein Pack or Chef Selection Pack, empowers customers to tailor their purchases from a curated list.
Remarkable Outcomes
- Increased Sales Across Days: The bundle discounts boosted sales on all days of the week.
- Higher Average Order Value: Customers availing bundle discounts tended to purchase more, increasing the average ticket value.
- Community Engagement: The flexibility and variety offered through custom bundles fostered greater community engagement and customer satisfaction.
eCook now operates more efficiently and profitably, showcasing how strategic Shopify migration and tailored solutions can drive substantial business growth and customer engagement.